Potion was engaged as European agency of record by US-based CDNetworks, the only multinational content delivery network with local expertise and infrastructure on six continents, including China. With active PR campaigns underway in UK, France and Germany plus additional case study work in Italy, Potion is working closely with the US  marketing team to raise awareness.

Activities include pitching bylined articles to technology press, positioning CDNW’s management team as commentators on industry topics, and developing customer cases and references in sectors such as e-commerce, gaming and travel.